Snowcap Cold Brew
"As dedicated college students and belligerent caffeine addicts, we experienced our fair share of the cold brewed coffees available in Vermont. After much experimentation, we decided that there was something missing from the market; and it was then, in early 2016, that we launched our Original Brew."
Founders Lucas and Adam of Snowcap
I performed the Graphic Design & Illustration on this project, while employed as a designer at Four Nine Design Photography by Homer Horowitz
Website Design
I designed Snowcap's new website to be refreshing and fun. They wanted the ability to share what farmers markets they would appear at, what stores you could find their cold brew, and to also sell cases online. Branding elements were used to customize the site.
Packaging
Snowcaps collection of cold brew include Original, Nitro, Girma, and CBD 3 of which we designed a 12oz. can wrap for.
Each brew has it's own personality and we wanted the collection to share elements of illustration and whimsy throughout. The following designs included my custom illustrations and concepts.
Girma Eshetu
This fun collaboration between Snowcap and 802 Coffee Company presented an interesting challenge to us when designing this can. We wanted both brands to have their own visual style represented. The result was a light and bright can filled with clouds and flying coffee beans for a heavenly experience.
Nitro Brew
This nitrogen infused coffee is fizzy and fun and I decided to use the word nitro to create a space themed can. It features custom how-to icons and a snowcap astronaut.
CBD Brew
Using the classic nitro brew, Snowcap created this CBD coffee. Since the product was based on the Nitro we wanted to look and feel of the can to mirror that of the other.
We also created a tap handle for their on-tap cold brew at local co-ops and farmers markets; stamps and packing tape for a cold brew box, and Nitro stickers.